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How to Create SEO-Friendly content?

There is a misconception that SEO-optimized content can’t be user-friendly. To prove this misconception wrong, we have developed tips to help you create SEO-friendly content and fulfil the user-friendly approach. Simultaneously, it will improve your chances of ranking higher in search results.

Tips to Help You create SEO-friendly content.

But first, will we understand what SEO-friendly content is? How to prepare such content for the web? So, SEO-friendly content is a piece of information that is developed as per the guidelines issued by Google for ranking in its top SERPs. SEO stands for search engine optimization and involves myriad options like on-page SEO, off-page SEO, Keyword analysis, etc.

Content fulfilling these criteria is termed SEO-friendly content. However, contrary to it, the content that answers user queries are user-friendly. Now, we are going to see some of the tips which will help you build both user-friendly as well as SEO-friendly content.

1. Carry Out Keyword Research

Keywords are a vital element in any content when we speak of SEO. Putting the right keywords in the right place in any content will help you get notified by Google bots.

Always focus on the following things while choosing your keywords:

  • Keyword choices should be more practical.
  • If you choose the wrong keywords, your time and budget will be wasted.
  • Choose keywords according to the user’s intent.
  • Usually, people use longer phrases to find out any information. So, focus on long-tail keywords.

2. Structure Your Content

A solid content structure is always required to build significant content. The first step is to identify the critical elements of your content. Furthermore, the second step is to divide your content into different parts, making it easier for the user to read. Once the structure of your content is ready, you can work on each piece separately.

And last, end your content with a significant conclusion.

3. Write Catchy Titles

A catchy title will tell your readers what they will get in the post? Following these simple tips can increase your chances of ranking higher.

4. Keywords at the Beginning

A fundamental SEO approach is that your target keyword should be present at the beginning of the Title. Simultaneously, your Title should be under 60 characters and must have your primary key phrase.

5. Describe Your Content Accurately

Many great platforms like WordPress and others describe your content score. The more you score, your content will rank and attract users.

6. Heading Tags

To improve your content readability, create compelling subtitles. Use your subtitles in Hierarchical mode. Using similar tags can mislead users and search engines. So, creating different heading tags makes sense. 

7. Write SEO-Friendly URLs

It is one of the essential elements of SEO. Use the following rules while creating SEO-friendly URLs:
  • Target keywords for each page will improve the search visibility of your website.
  • Don’t add unnecessary words to your URLs. keep it short.
  • Use hyphens
  • Use lowercase letters
  • Keep your URLs simple

8. Use small paragraphs

Keep your paragraphs short. But it doesn’t mean that each sentence will start with a new line. Instead, each section should have its idea.

9. Optimize Meta Description

It is the summary of your content. You can see it beneath your Title in the search results. It should be informative and appealing to attract readers to click your blog. The length of the meta description should be between 156-160 characters.

10. Add links That Make Sense

It will help the readers understand and explore a topic in more depth. It will decrease the bounce rate and make your readers spend more time on your site. You should always add descriptive anchor text to the link that helps the readers to understand what the link will describe.

11. Use the Optimal Content-Length

The minimum word count should be between 300 to 500 words. But the longer posts have more changes to ranking higher in search. So, the optimal content length should be around 2000 words. But it should not be your goal always to provide content of 2000 words. Focus on quality content, not quantity content. Priority should be to provide informative content for your readers.

12. Optimize Your Content for Mobile

The number of mobile or tablet users is high. So, Google ranks the mobile-friendly website higher and penalizes non-mobile-friendly sites. Therefore, optimize your content for mobile or tablet.

Conclusion:
So, these are the few reasons why brands need to be on social media in 2022. Social media is a platform that can skyrocket your audience reach within a short period. Not only this, you get potential leads that can become valuable future customers. Many big brands are endorsing themselves on social media to build the business pace and momentum of sales.